This Privacy Policy describes how Future Directions ("Company", "we", "us", "our") collects, uses, shares, and protects your personal information when you use our website futuredirections.in (the "Site") and our psychometric assessment services. By accessing our platform, you consent to the practices described in this policy.
1. Information We Collect
To provide you with accurate career guidance and psychometric reports, we collect the following categories of data:
- Personal Identification Data: Full name, email address, phone number, date of birth, school name, current class (8-12), parent/guardian name and contact (if student under 18).
- Assessment Responses: Answers to aptitude, interest, personality, and learning style questions. This forms the core of your career report.
- Technical Usage Data: IP address, browser type, device identifiers, pages visited, and cookies to improve user experience.
- Payment Information: If you purchase premium reports, our payment partners collect billing details; we do not store full card data.
2. How We Use Your Information
Your data is used strictly to deliver, improve, and personalize our services:
- Generate stream suitability analysis (Science, Commerce, Arts/Humanities) and career cluster recommendations.
- Create downloadable branded PDF reports for students, parents, and schools.
- Communicate assessment results, updates, and relevant career resources.
- Improve our psychometric algorithms, platform security, and customer support.
- Comply with legal obligations and prevent fraudulent activity.
3. Legal Basis for Processing (Indian & Global Compliance)
We process your personal data in compliance with the Digital Personal Data Protection Act, 2023 (India), the Information Technology (Reasonable Security Practices) Rules, 2011, and applicable international frameworks. Our legal bases include your explicit consent, performance of the assessment service, legal obligations, and legitimate interests in improving career guidance. You may withdraw consent at any time by contacting us.
4. Cookies & Tracking Technologies
We use essential, functional, and analytical cookies to ensure proper functioning of the assessment, remember preferences, and analyze site traffic. You can control cookies through your browser settings; however, disabling essential cookies may affect the test experience. Third-party services integrated (like payment gateways) may set their own cookies – refer to their privacy policies.
5. Data Sharing & Disclosure
We do not share your personal information except in the following limited circumstances:
- Service Providers: Trusted vendors who assist with hosting, email delivery, payment processing, and analytics under strict confidentiality agreements.
- Legal Compliance: If required by law, court order, or government authority to protect our rights or prevent harm.
- Business Transfers: In case of merger, acquisition, or asset sale, your data will be transferred with the same privacy commitments.
We never share raw assessment responses with schools, employers, or advertisers without your explicit written consent.
6. Data Retention
We retain your personal data and assessment records for as long as your account is active or as needed to provide services, comply with legal obligations (e.g., tax, legal disputes), and enforce agreements. Typically, student data is retained for 5 years from last login. You may request deletion of your data by emailing dpo@futuredirections.in.
7. Data Security Measures
We implement industry-standard security protocols including SSL/TLS encryption, firewalls, regular vulnerability scans, and role-based access controls. While no online system is 100% secure, we strive to protect your data. In the event of a data breach, we will notify affected users and relevant authorities as required by Indian law.
8. Your Privacy Rights
Depending on your location, you may have the following rights:
- Access: Request a copy of your personal data.
- Correction: Update inaccurate or incomplete information.
- Deletion: Request erasure of your data (subject to legal retention).
- Object/Withdraw Consent: Opt out of marketing communications or revoke processing consent.
To exercise any right, contact our Data Protection Officer at dpo@futuredirections.in. We will respond within 30 days.
9. Children's Privacy (Under 18)
Our services target students in Class 8–12 (typically ages 13–18). For users under 18, we require verifiable parental or guardian consent before collecting personal data. Parents/guardians may review, edit, or request deletion of their child’s data by contacting us. We do not knowingly collect information from children under 13 without parental consent.
10. Third-Party Links
The Site may contain links to external websites or resources (e.g., payment gateways, career articles). This Privacy Policy does not apply to those third parties. We encourage you to review their privacy policies.
11. Changes to This Privacy Policy
We may update this policy periodically to reflect legal, technical, or operational changes. The revised version will be posted with a new "Last Updated" date. For significant changes, we will notify you via email or a prominent notice on the Site. Continued use after changes constitutes acceptance.
12. Grievance Officer & Contact
In compliance with the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023, we have appointed a Grievance Officer to address your concerns:
Name: Mr. Arindam Sen
Email: grievance@futuredirections.in
Phone: +91-9147363792 (ext. 104)
Address: Future Directions, Bara Kanthalia, Barrackpore, Kolkata - 700121, West Bengal, India
If you are not satisfied with our response, you have the right to file a complaint with the Data Protection Board of India (DPBI).
By using Future Directions, you acknowledge that you have read, understood, and agree to this Privacy Policy.